> For the complete documentation index, see [llms.txt](https://robinsmorton.gitbook.io/marketing-and-communications/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://robinsmorton.gitbook.io/marketing-and-communications/in-house-style-guide.md). # In-House Style Guide In-house style establishes guidelines within our company for language use, such as spelling, spacing, and punctuation. Its primary purpose is consistency. However, Client Focus is one of our core values, so **when communicating directly to a client, respect their preferred terminology.** Client-preferred terminology in specific sales responses, for example, takes precedence over this guide. Use your best judgment. {% hint style="info" %} **REMEMBER THIS** When we write with correct grammar, we keep the integrity of our brand strong. Writing with consistent style unifies our voice as a company. {% endhint %}
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Grammar Basics and In-House Styleindication-dictionary-definition-word-learn.jpg
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